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Facebook & Meta
One of the most notable transformation in Facebook 2019 and its evolution into Meta 2022 involved a significant shift in the brand's visual identity. Specifically, Facebook transitioned from a broad, diverse palette of colors outlined in their brand guidelines to a more focused and streamlined color scheme. Throughout the two rebranding initiatives, I worked on a large variety of deliverables.
Role: Art Director / Designer

Facebook 2019




























and then...

Meta 2022




02:20

02:29

03:02

03:05































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